BLUR Flagship store : Personal project
June 2021

It is a project for BLUR, a Korean clothing brand.

I made a mirror objet to decorate the space on the second floor of the store, and on the first floor, I filled the space by exhibiting my existing works. Especially, the mirror sculpture on the second floor was newly made through a wonderful collaboration with BLUR. It was a work that could reveal the philosophy and identity of the brand and at the same time expand the boundaries of my work boundaries.

The exhibition period was about four months, and the mirror sculptures are their assets attributed to them.

© dongwook choi 2020 - 2024
© dongwook choi 2020-2024